Cannabis Business Education
So you want to get in on the green rush…
People have a variety of reasons for wanting to start a cannabis business. They range from a desire to promote health and wellness interests to simple “in-it-for-the-money. Whatever your reason for getting into the cannabis business, you’re here now, and it’s going to be a fight to succeed.
If you’re reading this, then you’re smart enough to know you don’t know what you don’t know, and having an experienced team in your corner can make all the difference. Having a network of experts who have been in the industry for years can give you the edge you need to build a thriving business in a competitive and challenging landscape.
We’ve watched the cannabis industry evolve, networked with the best growers, processors, and distributors in the business, helped shape policy, and worked with organizations and government to help shape the cannabis industry to what it is today, and will continue to influence how it evolves.
Our team has had boots on the ground in this industry for years, and now you can benefit from our combined years of experience and connections.
Succeeding in the cannabis industry is going to be based around a collection of factors. Two of the most important are going to be an intimate understanding of your space, and the right connections to get you what you need – when you need it.
Our free seminar will give you a baseline into what challenges to expect when to expect them, and how to overcome them.
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Areas of Expertise – Pick Your Field
Legal – Aside from federal law being a huge hurdle, every state has its own individual governing laws, and often counties can enact their own cannabis governing laws which change how you run your business from county to county. We will show you what to look for, how to find the best resources to navigate the tumultuous legal climate, and the best practices to stay on top of the legal challenges that come with running a cannabis operation.
Licensing- Each state has unique licensing requirements. Some of these are as straightforward as standing in a queue, some have specific requirements that must be met and maintained, while others can be streamlined if you know what you’re doing. If you know how to structure your business properly, who to talk to and what to say to them, it can change everything when it comes to getting the licensing you need for your cannabis operations.
Testing and Safety– This is a huge up-and-coming issue. Think of some of the issues surrounding vapes in 2019 – as the industry evolves, product safety regulations will become more universal and standards will emerge. Until then, it’s like the Wild West when it comes to lab testing and safety protocols. We can teach you what to look for in a lab, what testing products need to undergo, and how to stay ahead of the curve when it comes to offering the best product to your customer.
Financing – Financing can be difficult in the cannabis business, with legal issues often contradicting each other and making a mess of what should be simple and straightforward. We cover the ins and outs of running the business, raising capital, financial modeling, setting up merchant accounts and more.
Formation and Accounting – With the legal landscape it is, cannabis businesses have to be set up with care and attention to detail. You may need to set up multiple corporations to be profitable, as archaic and modern laws clash and create a very confusing and dangerous financial landscape. Tax strategies will be key in maintaining profitability – if you don’t take care, you might get double and triple taxed. Many cannabis entrepreneurs have gone out of business simply because they did not have the know-how to navigate these difficult waters, ending up with a 1-2% profit margin and missing their chance to make real money.
Income Streams– Developing multiple income streams is critical in the cannabis industry. These are going to depend on your position and target demographic. We can show you what’s working so you don’t have to spend years blundering through the trial and error of figuring it out for yourself.
Growing – In the past, all you needed was a simple grow setup in your basement to produce quality cannabis. Guess what – times have changed. Successful modern grows are spending millions employing state of the art techniques for quality control, strain production, automated systems, and more. We can help you develop a system that can compete and stay within a reasonable budget.
Manufacturing – The youngest of the cannabis industries, manufacturing has nonetheless progressed by leaps and bounds over the past few years. Extraction, edibles, concentrates, tinctures, and more now dominate a significant portion of the marketplace. If you are only producing cannabis flower, you’re not taking full advantage of potential income streams. We can show you how.
Distribution – Many states have a specialized license for a designated middleman. There is money to be made in this relationship-based model, and we can show you the best practices to capitalize on buying, storing, and selling cannabis-based products. B2B opportunities can’t be beaten for reliable income streams even in a turbulent market.
Dispensing – Dispensaries are simultaneously the hardest and most rewarding avenues to profitability in the cannabis industry. There are so many aspects to running a dispensary that you’d be crazy not to get training before opening a dispensary. The taxes, employee management, product management, local, state and federal laws, community relations, inventory management, and company formation are just a few of the challenges. There are many models out there that work, and many that are not. We predict we’re going to start seeing the “nots” fail and go out of business so, just like any other industry, make sure your model is one that works. We know which are successful, and which are failing. Let us start you on the right track.
Marketing, Promoting, Branding and Events – Marketing and promoting your products and services can make or break your business. This is how you are going to get new customers, compete with your rivals, and represent yourself within the industry. The money you spend on it needs to bring in customers or you are burning your cash. Without customers, whether they are end users or dispensaries or distributors, you go out of business. And the legalities around what you can and cannot do with cannabis marketing seemingly change with the tide. It’s a treacherous landscape out there, and having experts on your side can make all the difference.
Our free seminars can introduce you to training that can revolutionize your business. It all comes down to one question; Are you willing to do what it takes to succeed in an extremely competitive marketplace? If you are, come see us. Let us show you the whats, wheres, whens, hows, and whys of everything cannabis.
Learn How to Get Started As a Cannabis Entrepreneur
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